Acclaimed bag lady Rachelle Dendle is
the guiding light behind After the Apple.

Her early influences include Australia’s nature,
wilderness and blue skies.  And above all,
Magdalena Carmen Frida Kahlo y Calderón.

After the Apple is a response to the world of bag.
Believing there are twelve generic, indispensable bag shapes,
each collection will house the same titles with elements perfected. Every person is a different bag.

Each of the dozen fit a particular need.
Always with more than one handle or
strap option for each style,
the bags shout versatility and of course, functionality.

Employing various ethical and environmentally
friendly manufacturing techniques.
Stopping and thinking; all the while learning.

After the Apple is the culmination of a quest to develop a brand
perfected in the timelessness of these twelve shapes,
adapted through thematic injections each season.

Make the decision. Which bag are you?